Dr. Michael Apa’s dedication to both health and aesthetics made him a preeminent name in cosmetic dentistry. Today he is one of the world’s leading cosmetic dentists with private practices in New York and Dubai and a following that includes celebrities Lea Michele, Chloe Sevigny, Vera Wang and members of the Dubai royal family. Unable to find products to recommend to his clientele that could offer both health and cosmetic benefits, Dr. Apa set out to create them. His unique approach combines the latest advances in oral care with the quality ingredients and design of a luxury beauty brand. The result is Apa Beauty—a line of simple, effective oral care and beauty products that are engineered to enhance your smile, gentle enough to use every day, and designed to fit beautifully into your lifestyle.

Apa Beauty is the first line of professional dental products for at-home use that are committed to health and inspired by beauty. The groundbreaking formulations make use of powerful ingredients that help strengthen teeth and brighten your smile. Imbued with Dr. Apa’s passion for art, architecture and fashion, each product is designed to elevate your daily routine and be a centerpiece on your vanity. Apa Beauty is an extension of Dr. Apa’s mission to bring oral care into the forefront of the beauty conversation. With Apa Beauty, you can finally treat your smile the same way you treat your skin, hair, and body—with products that deliver the highest level of care and that bring out your natural beauty easily on a daily basis. The Apa Beauty range includes: Apa Blue Lip Shine, Apa Lip Loofah and Apa Lush Lip Balm.

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