Corum unveils a new collection that is 100% dedicated to women: Eleganza. Its particularity: available both in casual chic and precious jewellery versions; as part of a strictly limited edition, these feminine models feature, for the first time in the brand’s history, an automatic regulator movement and represent the perfect gift for the woman of style this season.

At once precious yet casual, modern yet already legendary: Corum brings opposites together for its new 100% feminine collection. The Eleganza embodies Italian-style chicness, suitable for gala events…or paired with jeans and trainers.

“The idea was to create a model that was both precious and contemporary”, explains Jérôme Biard, CEO of Corum. “We have therefore adopted a traditional round format with a bezel set but combined it with a modern regulator display, providing an aesthetic balance which is rarely seen on a luxury feminine piece”.

The choice of gem setting is a reflection of this two-fold goal. Models presenting hard gemstones (tanzanite, aquamarine, tourmaline, amethyst) appear alongside jewellery versions with traditional gemstones (diamond, sapphire). The cases also capture this dual orientation: the first three-piece series features a silver case, the second four-piece series features an 18- carat pink gold case. Both designs are dedicated to the chic and modern young woman and collectors of jewellery timepieces. They share a 40 mm common diameter displaying a dial that matches the gem setting of the bezel and the crown.

The Eleganza is powered by a regulator movement. It is automatic. It is currently the only movement of its kind within the Corum collections; its display type is one that is rarely used by Corum, up until now. It will remain a rarity: each model from the Heritage “Eleganza” collection will be strictly limited to a maximum of 8-18 pieces.

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