Life is beautiful… here and now, Why do we have to wait for happiness?

Today, here, now, every moment of our lives oozes happiness just waiting to be seized.

For Lancôme, being happy is above all a state of mind. A sense of urgency.

An obsession: happiness should never wait.

Inspired by this vision, the Maison has unveiled a new chapter for its iconic fragrance: La Vie est Belle Intensément.

This passionate creation captures the fire that blazes and glows in those who live by this essential mantra: my happiness is here and now. 

An object of passion, the bottle of La Vie est Belle Intensément and Hair Mist crystallizes this tension between urgency and happiness,

and embodies the irresistible temptation to be happy here and now, without waiting a second longer



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